Blog: SEO, AI and sales without the fluff

What I learn on the job, explained clearly and without unnecessary jargon.

27 October 2026, 5 min

Selling without the sales pitch

What I learned by crashing as a salesperson: consultative selling is about understanding the customer. Eight principles for selling honestly and closing more.

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SEO

27 October 2026, 6 min

What is GEO and how to appear in ChatGPT or Gemini

GEO prepares your website so AI assistants understand your business and can recommend it. What it is, how it differs from SEO and what you can do today.

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